For Greater Success With Lures and Live Bait.

Baitmate Fish Attractants greatly enhance the scent, taste and color of artificial lures and live bait. No other fish attractant is as effective or affordable. With Baitmate, there's a better chance of reaching the limit, every time.

Scientifically tested and confidently used by professional and recreational fishermen for over 20 years, Baitmate products are species-specific and feature time-released micronized crystals with fish pheromones designed to remain on the lure longer, for prolonged potency.

These time-released crystals, combined with Baitmate's patented scale-fleck technology that leaves a visual trail depicting a fish in danger, ring a virtual dinner bell for aquatic predators.

For more information about our Baitmate products, please visit www.FishLoveIt.com